Job Description
NOEX Media is a digital marketing based in Irvine, US that provides digital solutions for companies. In this project we needed an outstanding unique design to grasp the market. Challenges were how to be creative yet accessible.
persona
Mick Jackson
Age: 24-60
Gender: Male, Female
Marital status: Single, Married
Annual income: 200K - 300K
Location: CA, US
Influencers: Good vibes, Technology, Marketing, Business Development
Sources of info: Instagram, Facebook, Twitter, TED, Business Podcasts
Goals: Have a good business
Values: Professional Work can make a Professional Life
Frustrations: Not to know how to make a good sales in start of business
Aspirations: Success in business
Device
Platform
Design
Design aspects
NOEXMEDIA style guide provides the colors, shapes, fonts, the atmosphere of photographies and so much more. We used the brands assets and it came out well enough. The UI based on the branding and the UX based on the customer and the ease we can create for them to be engaged in working with the agency.
Color Palette
Logos
Fonts
SF Pro Text Font in 5 Weights
Avenir - 900
Avenir - 700
Avenir - 500
Avenir - 400
Avenir - 300
High Fidelity UI
